Virtual 2020 Seminar

The Australian Tea Cultural Seminar is going digital.

2020 Australian
Tea Cultural
Virtual Seminar

For 2020, the Australian Tea Cultural Seminar is going digital. 


Considering the restrictions on movement and gatherings due to COVID-19, the AUSTCS TEAm decided to postpone the physical seminar in Brisbane to 2021 and run a virtual seminar on
Sunday 30 August 2020, from 10am to 4.30pm. 

Find out more and buy your tickets now:

Speakers    |    Time Table


Partners    |    Packages     |    Buy Tickets

Why go virtual

The fourth annual Australian Tea Cultural Seminar, which was to be hosted by Brisbane in 2020, has been postponed until 2021.

The board of the Australian Tea Cultural Society (AUSTCS) has decided to create a virtual event in its place on Sunday 30 August 2020.

“Given the disruption that many Australians have faced over the last few months – first the cruel summer bushfires followed by flooding, hail storms, and now the devastating effects of this global pandemic – we decided to postpone the Brisbane 2020 seminar,” announced AUSTCS founding director David Lyons.

Instead, the TEAm will take the event online to ensure we can meet, “no matter what the isolating circumstances or rules are at the time”.

Consequently, the 2021 seminar, which delegates voted to be held in Sydney, will now be moved to 2022. 

AUSTCS is currently working to confirm guest speakers and find a secure online platform for its virtual event, which will be held on one of the original dates: Sunday 30 August 2020. 

Members will also be able to attend the Annual General Meeting virtually following the event.

We send our very best wishes to all the tea community during this difficult period and hope that you will be able to join us in August.

AUSTCS founding director David Lyons has a short video announcement to explain the changes to the 2020 Brisbane seminar.

Seminar Time Table

Sunday 30 August 2020
from 10 am
Australian Eastern Standard Time (AEST)
Morning Session
Afternoon Session

10 am

Australian Tea Cultural Virtual Seminar 2020 Opening address

10.15 am

First Guest Speaker - 

Shabnam Webber – Chairman, Tea & Herbal Infusion Association Canada
45 minute presentation Inc Q&A

11.25 am 

Welcome by tea - 

10 min presentation on the 1st tea by our        Volunteer Tea Brewer.
Tea provided in the All Day Pack

11.40 am

Second Guest Speaker - 

Vicki Grima  - Executive Officer, The Australian Ceramics Association

12.25 pm

Welcome by tea - 

10 min presentation on the 1st tea by our Volunteer Tea Brewer.

Tea provided in the All Day Pack

12.35 pm

Address by David Lyons, Founding Director, On behalf of AUSTCS

1 pm

Close for lunch

End of Morning Session

1.30 pm

Australian Tea Cultural Virtual Seminar 2020 Afternoon Session Commences

1.35 pm

Third Guest Speaker - 

George Skell – Food & Beverage, Food & Beverage Specialist and Lecturer in Hospitality

45 min presentation Inc Q&A

1.25 pm 

Welcome by tea - 

10 min presentation on the 1st tea by our        Volunteer Tea Brewer.
Tea provided in the All Day Pack

2.35 pm

Tea Growers Forum with Q&A
45 min forum

3.40 pm

Welcome by tea - 

10 min presentation on the 1st tea by our        Volunteer Tea Brewer.
Tea provided in the All Day Pack

3.50 pm

#myofficeteabreak and AUSTCS App Presentation on AUSTCS Strategies
Vanessa & Boroon

4.30 pm

Australian Tea Cultural Virtual Seminar 2020 Closing address

End of Afternoon Session
Australian Tea Cultural Society AGM

4.45 pm

Australian Tea Cultural Society AGM 2020

AUSTCS invite all members to attend the AGM where we will discuss open items and topics for the following year

AGM Close
Australian Tea Cultural Seminar 2020 Close

Speakers 2020

Your support is important to our work at Australian Tea Cultural Seminar. There are many ways you can contribute towards our causes, and every little bit that you commit goes a long way in helping us fulfill our mission.

Mari Shimizu

International guest speaker

Tokyo-born Mari Shimizu grew up on the umami sweetness of traditional Japanese green teas, but it took a taste of a Chinese tea to introduce her to tea as a profession. Travelling with her father, she “met a cup of Chinese tea in Hong Kong to which my father was assigned”. The magical brew? Iron Kannon, a full-flavoured, older style Taiwanese oolong, reminiscent of a Fujian Iron Goddess (tieguanyin).


Captivated by the scent and aroma of this amber brew, so different from Japanese green tea, Mari decided to learn more and pursued a career in tea. More than 25 years later she shares with the Japanese community the pleasures of Chinese tea and its significance to and influence on Japanese tea culture.


Mari is a certified tea instructor and adviser, writer and specialist tea guide and holds the position of Vice-Executive Chairman for the Japanese branch of the Chinese International Tea Cultural Institute (CITCI). Through her writing, classes and presentations she promotes the teas that have become so significant in her tea journey. She is also the founder of Ecochakai, an eco-friendly Chinese tea festival which is the largest of its kind in Japan.


At AUSTCS 2019, Mari will present knowledge from both cultural aspects of Japanese and Chinese teas, from historical influences of China on Japanese tea culture to how modern Japan is engaging with traditional Chinese teas.

Minna Graham


Ceramicist Minna Graham has been shaping a career in clay from a young age. With two art teachers for parents, she remembers playing in TAFE ceramics workshops while her dad taught after-hours classes. About a decade ago she became a professional ceramicist, and a couple of years after that she began to pay more attention to making teaware. “My knowledge of tea is growing all the time. I love making teaware as it allows me to be so creative and experimental,” she says.

This year she entered the AUSTCS Ceramic Cup Competition with four designs inspired by nature, in particular “the seasons and echoes of the way the land and flora changes as the year shifts”.

While her unique winning cups – exclusive to AUSTCS attendees in Hobart – are designed for all types of tea, she personally remains partial to a wholesome breakfast brew. “I’m a big fan of milky sweet English breakfast and I’m not ashamed to say it. I also love chai, if it’s a real one.”

Minna works from her studio in Daylesford, Victoria.
Find out more about her work: www.minnagrahamceramics.com

Chloe Holliday


Chloe Holliday is a creative individual with a background in graphic design and photography. After completing her graphic design degree, Chloe went back to her roots to follow her lifelong passion for photography.


From humble beginnings shooting nature and landscapes, Chloe has progressed to portraiture and event photography. Her creative background provides her with a unique outlook that allows her to capture beautiful, timeless and intriguing photographs.


Chloe is the official event photographer for AUSTCS 2018.



Our Partners


Dō (pronounced ‘doh’) is the Japanese symbol for ‘way’ or ‘journey’. DōMatcha means ‘The Way of Matcha’. Discovering the way of matcha is a journey well worth taking; a journey that brings people together in celebration of health and the simple beauty of life. We invite you to share in our journey and discover DōMatcha!

DōMatcha® is 100% authentic Japanese matcha, directly from Kagoshima and Uji, Kyoto. This is where matcha originated and where the most premium quality matcha is produced. Our supplier is based in Uji, Kyoto and has been in the tea business for 300 years. Our brand is also supported by the famous Japanese tea master Mr. Kazunori Handa, whose family has been in the tea business for 400 years.

DōMatcha® is cultivated, harvested and processed very carefully every step of the way to keep it fresh and rich in flavour, the Japanese way! Very little machinery is used in the process to assure top quality and to stay true to the ancient roots of Matcha.

Find out more at www.domatcha.com.au

Become a partner

The Australian Tea Cultural Seminar offers an opportunity for businesses or groups to become a Partner of this unique event. This is an event where your company or group can be highlighted as a forward thinking and imaginative entity.  Take this opportunity to help shape the future of Australian tea culture.


2020 Seminar

The Australian Tea Cultural Society has developed 2 affordable packages to choose from. these packages allow everyone to be able to be apart of the Australian Tea Cultural Seminar for part or all of the day. The 2 packages are broken up as follows:

All Day Pack
The All Day Package includes the following:
Half Day Pack
The Half Day Package includes the following:

Annual Membership to the Australian Tea Cultural Society

All Day Access to the Australian Tea Cultural Virtual Seminar 2020

AUSTCS 2020 Seminar Box

The 2020 Seminar box is delivered to you anywhere in Australia and includes:

  • Complimentary AUSTCS 2020 cup

  • Printed program

  • Tea taster pack

  • Printed tea brewing instruction

  • Gift tea goodies

  • Any online promotions (discounts)

  • And other goodies ​

Join in with “Welcome by Tea” ritual

View full recorded video of the event

Actively participate in the Q&A sections of the presentations

Session Viewing -
by booking individuals can view a session that interest them Morning and/or Afternoon.

Recorded viewing of booked session

Digital program

Opportunity to purchase AUSTCS 2020 cup by ordering after the event.

The Half Day Package costs just $25
Multiple purchases of the Half Day Package is available.
The All Day Package costs just $99 and is only available in limeted release, so get your tickets fast as they will sell fast.

Join the Australian Tea Cultural Seminar Virtually 

30 August 2020



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PO Box 5077, Braddon ACT 2612, Australia